8 Steps to Raising Money: Measuring your financial impact
“Writing from a platform of personal fundraising achievements, Dwayne Ashley presents an orderly method for getting started in fundraising, a helpful mix of strategy and activities for planning and successfully executing fundraising programs.”
Timothy L. Seiler
Director
Public Service and The Fund Raising School,
Center on Philanthropy at Indiana University
“Mr. Ashley presents a consummate guide to fundraising, and if followed closely it should lead your organization to programmatic success.”
Lydia L English, Ph.D.
Program Officer for Higher Education
Director Mellon Mays Undergraduate Fellowship Program
The Andrew W. Mellon Foundation
“8 Steps to Raising Money is an excellent road map and tool for those who want to learn the proper “ins and outs” of identifying prospects, cultivating potential donors, soliciting gifts and stewardship. I highly recommend this book to both those beginning their career in the profession as well as those seasoned veterans of a fundraising campaign as a handy reference.”
Joseph T.N. Suarez, CFRE
Director of Community Relations
Booz Allen Hamilton
“Building vibrant communities, advancing urgent causes, or simply raising money for a little league baseball team are a result of thinkers whose vision is supported by philanthropy. Dwayne Ashley’s understanding of the steps necessary to get the attention of funders makes this a must read. In 8 comprehensive steps he outlines how people from the grass roots to entry-level can prepare themselves to receive funding that will fuel their community or cause.”
Kenneth W. Austin
President
Association of Black Foundation Executives
What people are saying about the book:
A helpful mix of strategy and activities ...
A consummate guide to fundraising...
An excellent road map and tool ...
A must read ...