8 Steps to Raising Money: Measuring your financial impact
Steps to Success
Anyone who has ever played sports knows that certain steps must be followed in order to excel on the field. You start with a good coach who understands the strategies behind the game, puts players in positions based on their abilities, and sticks to a regimen of practice and training. Sure, you could just stick a bunch of random guys on the field and hope for the best, but you’ll never win many games. Why settle for losing when victory can be obtained with a bit of planning and effort? The same thing is true with fundraising. There are simple, easy-to-follow steps that will ensure your fundraiser is a success. Rushing ahead or skipping a step means risking failure. This book is going to give you the actions, listed in order of priority, that will help you achieve your fundraising goals.
Why Hold a Fundraiser?
This question seems like a no-brainer. You want to raise money, right? Although raising money is your primary objective, there are other benefits to a well planned fundraising campaign.
Successful fundraisers:
- Generate positive publicity - A professional campaign will raise the community’s awareness of and support for your project, making future donations to your organization more likely.
- Increase your army of volunteers - Your fundraising efforts not only attract donors, they help you increase the number of people who will give their time to your cause.
- Motivate your current members - Well-run campaigns give volunteers a common goal and sense of cohesiveness as a team. People like to be part of successful projects.
What people are saying about the book:
A helpful mix of strategy and activities ...
A consummate guide to fundraising...
An excellent road map and tool ...
A must read ...